Video Production

Video Production

The brief specifies that the website must incorporate an original video that we must produce for it. I have decided to do this in the form a video for the homepage, a sort of advert that could also be used for the TV.

Idea
My Idea is based around my slogan "Comedy 4 Everyone" and extending this to fantasy extremes of even pets watching the channel and being entertained. I am going to use gold fish in there bowl watching the TV as my initial idea, the fish will have a voice over and be talking to each other about the channel and its shows. I would also like to incorporate some sort of comedy into it and make it funny, in order to keep it linked to my channel and make it entertaining for the viewer. The way in which I intend to do this is by making a Cat interupt the fish and then speed up the footage with a comedy style music track overlayed.

Setting
This will be set in my home kitchen with the fish bowl set in front of the TV,with one of the channels comedy shows playing on it to give the idea of the fish watching it.

Storyboard
This is the storyboard I created in order to help with the shooting of this video.

Shooting Schedule
Here is the shooting schedule for the entire shoot.

The Shoot
The shoot took place on the 11th January, all went well, and I managed to get all the shots that I enquired. I used for this a Handycam, due to the fact that this will just be a low resolution video for the front of a website as well as the fact that it is the only resource I had access to at this time.

Behind the Scenes
Here is a video of the voice over recording.


Post Production
To create this I took the footage into "Pinnacle Studio 12" as this had to be completed in my own time and is the piece of software that I have on my Home PC. It is a very easy to use piece of software that still offers all the professional capabilities that I required to make this Video. I required to cut together the shots as well as change the speed of shots, add music an end title, as well as overlay the voice over which I recorded separately with the actors, and be able to overlay the soundtrack music. This piece of software enabled me to do all of this professionally and with a couple of nice transitions I could use and the ability to export it to a web and device friendly format it was exactly what i needed.

To Conclude
I feel that this is exactly what my site needed and has allowed me to complete the requirement in the specification. I have shown this to quite a few people and it has had good feedback. This can now been posted on my websites homepage.

The Final Cut

This is the final cut of the video that will be incorporated into the homepage of my comedy TV channels website.

Designing

Designs
Before starting production I had to make sure that I had some sort of design and idea for each piece and had a semi-clear idea about what I wanted at the end, as well as what I had to create.

Designing the Poster

The idea behind a poster in general is to advertise something, it must stand out, so that if someone walks past it it catches there eye and instantly grabs there attention, and makes them want to read on. The poster couldn't contain loads of information as no one wants to stop and read it for ages, so I decided on no small text just large, bold and colourful text that can be read with a glance at it.

I wanted to convey some information, though so I will do this using images, the main information I want conveyed is the programs that are on the channel, this will be done with a series of well recognisable images that can be instantly catch the eye of someone that likes that show.

Designing the Listings Spread

I started by thinking that a visual double page spread would be the way to carry this out and this is the design I created for it.

However then I realised that most people buy a listings guide to read so therefore I don't want to waste this opportunity to get information on my channel out there, and get the idea of my channel across. I therefore decided that a visual pece would be on one page with the other page being text about the channel with the listings for the opening weekend incorperated somehow.

Research- Double Page Spread (Listing Guide)

Research
Due to the changes I thought I had better carry out some research into double page spreads in listing magazines.

Here are a couple of pages from the "Radio Times"

A double page spread is a very versatile piece of marketing for something like a TV channel as practically any aspect works, it can be a simple advert majorly made up from pictures, interviews, specific to one TV show on the channel or as a place where detailed information on the channel itself can be shared.

Changes & Problems

Production and changes to my initial plan

Production has been going well however, due to the fact that it will be difficult to be able to learn and create an Ident sequence using flash in the time we have left I have decided that creating a double page spread for a listings magazine focusing on the launch of the channel would be the more appropriate piece to create. I will create this using the program In design, this will allow me to create a professional looking spread.

Other difficulties have been the fact that it has been unclear about whether we were allowed to use real life TV programs to show on our channel as well as images from the shows, or whether everything had to be original, with discussing this with all three of my tutors and with OCR being emailed this still has not become any clearer as we seem to always get a different response from each tutor and an email from OCR saying consult you tutor so therefore as this will change the complete concept for my channel and what I have been working on, of classic comedy from around the world I feel that it in order for me to being able to complete the work by the deadline creating all brand new shows and taking brand new images is going to be next to impossible, so therefore I shall stick with my current plan and hope that as I have stated the problem that it will not hinder my marks in anyway.